This is a guest post by Eden Grant
There is confirmation that the Groups and Meetings space is geared to support hotel giants and independents, going into 2014.
Today, there is demand for unique spaces and unconventional meeting ideas. This is the margin of opportunity when working towards supporting overall rate growth and a healthier TrevPar.
The basic of all business, remains correct pricing in your marketplace. Always ensure you take a quick look at your price position.
But, caution to those expecting correct pricing alone to ensure capturing fair share. Efforts focused towards high customization and sublime service delivery will be key.